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FOR IMMEDIATE RELEASE

Penthouse Media Group Signs Distribution Agreement with Pulse

Industry Giant to Release Brand New Penthouse and Jill Kelly DVDs

(Boca Raton, FL – September 11, 2006) Penthouse Media Group (PMGI) recently signed a domestic U.S. retail agreement for the distribution of its all-new line of Penthouse movies and DVDs with Chatsworth, California firm, Pulse Distribution. Appropriately positioned to be released this 2006 Holiday season, the first Penthouse-issued title, Penthouse Letters, will hit market shelves in November.

“Pulse has extensive industry knowledge and a proven track record and Penthouse is an internationally recognized brand, so this is a mutually exciting collaboration,” says Penthouse Media Group CEO, Marc H. Bell. “We’re also pleased to be associated with industry veterans the likes of Jim Kohls and Mark Hamilton; and we’re looking forward to PMGI and Pulse being a fixed affiliation.”

Jim Kohls, Pulse’s Owner, agrees, “We’re very excited about the opportunity to work alongside such a respected company as Penthouse. Marc Bell and his team have reinvigorated the Penthouse brand and we are certain to receive a huge level of interest from our customers for all the high-end adult series that Penthouse releases.”

To ensure a powerful platform, Penthouse will deliver qualitative adult content to the consumer via its various categories and from its extensive library. Penthouse Variations – the fetishes and alternative line, Penthouse Forum – the sexually informative and interactive line, Penthouse Letters – where Penthouse Letters are brought to life, and the newly acquired Jill Kelly Productions line, will be featured for immediate distribution.

About Penthouse Media Group Inc.

Globally recognized as the premier adult entertainment and lifestyle brand, Penthouse Media Group Inc. is the largest adult entertainment company in the world. The company operates numerous social networking and adult entertainment Web sites and provides adult video entertainment, as well as Penthouse TV and a broad array of products and services via its numerous national and international licensees. Penthouse Media Group also publishes and distributes Penthouse Magazine and a widely circulated group of sister publications in countries throughout the world.

About Pulse Distribution LLC

Pulse has quickly become a leading source for top quality straight and gay adult movies. Founded in August 2005 by Jim Kohls and Mark Hamilton, the company handles a variety of adult brands across all media formats and represents studios with a wide range of styles from feature films, to gonzo releases.

Media Contact for Penthouse Media Group:

Kathleen Berzon

561.912.7034 or: kberzon@pmgi.com

Media Contact for Pulse Distribution:

Amanda Casillas

818.435.1600 x110 or: acasillas@pulsedistribution.com

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