FOR IMMEDIATE RELEASE
PENTHOUSE INKS EXCLUSIVE MULTI-YEAR DEAL WITH NOMAD NETWORX
DEAL COVERS MOBILE CONTENT DISTRIBUTION AND MARKETING IN AUSTRALIA & NEW ZEALAND
(Los Angeles, CA – December 4, 2006) General Media Communications, Inc., a wholly -owned subsidiary of Penthouse Media Group Inc. (PMGI) has signed a multi-year, exclusive agreement with Nomad NetworX, a leading Asia Pacific mobile adult content aggregator, to distribute Penthouse branded mobile content throughout Australia and New Zealand. Branded offerings will include photos, images, wallpaper, videos and MMS assets from the Penthouse library, including Penthouse Variations and Penthouse Letters, along with the recently acquired Jill Kelly Productions library; as well as new programming designed specifically and exclusively for mobile distribution.
"We're confident of the ability of an established local partner like Dan Rosen and the team at Nomad NetworX to package and promote Penthouse and its affiliated brands into popular mobile offerings for customers in Australia and New Zealand," says Mark Rudolph, President of Licensing for PMGI. "They are committed to ensuring that Penthouse remains commercially compelling to both carriers and consumers alike."
Dan Rosen, Nomad NetworX CEO concurs, "We are very excited to be Penthouse's exclusive mobile partner in Australia / NZ. The major mobile networks are now looking to adult to drive adoption of wireless data services and Penthouse, with its strong brand awareness and high quality content, is perfectly suited to stimulate that demand. Nomad's proven technology platform and industry relationships will be utilized to achieve the best results for PMGI's content."
Penthouse currently licenses the publication of 12 international magazine editions, including Australia; produces and licenses video programming for TV, Video-On-Demand, DVD, mobile and broadband distribution; operates www.penthouse.com, licenses products with a range of manufacturers and distributors; and licenses Penthouse Boutique Stores and its online store www.penthousestore.com. In addition, Penthouse Magazine comes to life in Penthouse Club facilities across North America.
About Penthouse Media Group Inc.
Globally recognized as the premier adult entertainment and lifestyle brand, Penthouse Media Group Inc. is the largest adult entertainment company in the world. The company operates numerous social networking and adult entertainment Web sites and provides adult video entertainment, as well as Penthouse TV and a broad array of products and services via its numerous national and international licensees. Penthouse Media Group also publishes and distributes Penthouse Magazine and a widely circulated group of sister publications in countries throughout the world.
About Nomad NetworX
Nomad NetworX is Asia Pacific's leader in the acquisition, creation and distribution of mobile Adult multimedia. Existing premium content partners include PRIVATE, Raging Stallion and Club Jenna, for whom Nomad exclusively distributes to end consumers via international mobile distribution agreements with carriers such as Hutchison's 3 mobile and Virgin Mobile. Headquartered in Sydney, Australia, the Nomad development team is among the industries' most experienced 3G mobile content creators. Spanning m-site architecture, graphic design and content management, Nomad personnel represent 15+ years of experience in the mobile category. For more information, log on to: www.nomadnetworx.com.
Media Contact for Penthouse Media Group:
Kathleen Berzon
561.912.7034 or: kberzon@pmgi.com
Media Contact for Nomad NetworX Media:
Dan Rosen
m:+61(0)418200247
f:+61(0)433500247
e: dan@nomadnetworx.com
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